Cogent Copywriting Services - Make the Right 1st Impression
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People invariably end up on your site looking for information about products or services they need and want to buy. The best way to turn visitors into customers and clients is to present them that information as quickly, clearly, and concisely as possible.

The major search providers say and experts confirm, by far the largest part of getting customers to your site is quality, engaging content. Users know good content when they see it and will likely want to direct other users to it.

This could happen through blog posts, social media services, email, forums, or other means. Organic or word-of-mouth buzz is what helps build your site’s reputation with both users and Google, and it rarely comes without quality content.


In our creative brief, tell us everything you want the world to know about your business. Cast your vision. Make generous use of adjectives and be as descriptive as possible. We will turn your vision into concise and compelling content, rich in the keywords that your potential clients will use to search for the goods and services you provide.


1) Conduct keyword research for your product, service or event.
2) Research your highest ranking competitors with keyword analysis on their content.
3) Incorporate that research into keyword-rich, best-practices based content for your site.